Inconsistent marketing is frustrating for everyone. You, the business owner or executive, feel like your team is underperforming. They feel like they’re spinning their wheels. And don’t forget the collateral damage: your customers. They get a ton of great content from you one month…followed by radio silence the next six. There’s a simple way to […]

We all have that voice in the back of our minds. You know, the one that tells you all the reasons why you can’t, shouldn’t, or won’t. Not only does this voice—faint as it may be—hold you back from doing things that could be rewarding and fulfilling, it also puts the spotlight on failure rather […]

Beautiful people making beautiful work. Raindrop is full of talented and creative characters. Just Raindrop Things is a new blog series where we feature our Raindroppers. Get to know your Jr. Brand Manager, Gabi! What’s your favorite brand and why? My favorite brand is Hydro Flask. Hydro Flask values their consumers and is committed to making a positive impact […]

Beautiful people making beautiful work. Raindrop is full of talented and creative characters. Just Raindrop Things is a new blog series where we feature our Raindroppers. Get to know your Brand Manager, Jill! What’s your favorite brand and why? My favorite brand is Netflix. I admire their ability to create an evolving product line that is always pushing innovation […]

We’re feeling brand new – literally. Through the energy and excitement of a banner year in 2017, we realized it was time to define the common threads between our work, purpose, and relationships. Make no mistake, this wasn’t a soul search; we’ve known who we are all along. It was more a matter of refining […]

We asked our team, “What new emoji does the world need?”

Content was king of marketing in 2016 and will undoubtedly keep the crown in 2017. With businesses and brands continuing to invest more heavily in content, the competition is at an all-time high. To stand out from the sea of content being created daily, you need to produce what we call “10x” content, meaning content […]

Talk about big plans for the New Year—Mediterranean fast-casual restaurant, Luna Grill, enters 2017 with $30 million in private funding to open at least 18 new eateries. In 2016, the San Diego-based company doubled to 29 locations throughout Southern California and North Texas, even outgrowing its University Towne Center headquarters and moving into a 10,500-square-foot […]

Having trouble wrapping your head around search engine optimization (SEO) for your business? You’re not alone. Most business owners and decision makers simply don’t have the time to master SEO—nor do they have a reason to. With a marketing agency by your side, you can develop a truly impactful SEO strategy that will build and […]